Mobile-friendly Website Design

We Are Responsive

Being mobile-friendly used to be an option. Those days are gone!

Responsive website example

Traffic Breakdown

Research shows that now over half of all web traffic is on a mobile device. For some of our clients, phone and tablet visitors account for over 2/3 of their site's traffic. In fact, if the only options were to be mobile-friendly OR desktop-friendly, we'd say to design exclusively for mobile. Thankfully, there is a third option: responsive design.

People looking at mobile website

Saving with Responsive

Responsive websites are built so that their elements scale and stack in such a way that they look good on any platform. Designing a site like this takes a little more effort than designing a fixed-width site but considerably less effort than designing multiple versions of a site. Responsiveness comes standard with every site we built.

In a Nutshell

Research

Cater to All Visitors

Responsive isn't just about scaling. Responsive design matches user experience with user intent.

Research

Mobile-friendly and SEO

In 2016 Google announced that mobile-friendly sites would be given priority in search results.

Research

Advanced Mobile Options

We support Accelerated Mobile Pages (AMP), a new technology from our friends at Google.

Mobile Design In-Depth

Optimizing User Experience

Responsive design is more than just making images and text scale to size. Condensing all of your normal desktop content into a mobile format very rarely provides for a pleasant experience. Mobile users are on the go. They don't want all the bells and whistles. They want the information they came for along with simple, intuitive navigation. "Strictly" responsive sites are reportedly losing up to 2/3 of their conversions. You can read more about that in this article on responsive design pitfalls from SEO industry leader Moz.com.

Mobile-Friendly and SEO

In April of 2015, Google made a change to it's ranking algorithm that gave preference to mobile-friendly website on mobile searches. It had a few nicknames, but the best was "Mobilegeddon." In November of 2016, they began a program to use mobile-first ranking index on all platforms. The full implementation will take time, but Google has definitely made it very clear what they consider important.

Advanced Options

Accelerated Mobile Pages, or AMP for short, is a design scheme created by Google to drastically reduce load time and data usage of pages on mobile devices. Google gives extreme preference to AMP pages in mobile searches, but it is not yet rolled out for all industries. The first to get it was news and blog type searches. If your site classifies as such and doesn't deliver AMP content, you're already behind the curve. Fear not, we can help. For everyone else, trust us when we say, "you're next!" If you're building a new site, now is the time to integrate AMP. It is easier to do up front, and you'll be in a solid position once it gets rolled out to your industry.

Schedule Your Consultation Today

Ready to discuss acquiring more clients? Do you want your website to be a lead generation tool? Schedule a 30-minute discovery call, so we can learn more about each other and determine if we are a good fit. This is a no obligation consultation. We look forward to hearing from you.

Schedule Your Consultation

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    Your brand image should influence a perception and create an impression of your business abilities, and we want you to shine. Advent develops websites and e-commerce platforms that uniquely communicate who you are, demonstrate why you’re important, drive business growth and profitability and visually get noticed with mind-boggling design. We build brand image.

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915 Folly Road #98
Charleston, SC 29412

843-405-7076

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Web Design Charleston

As one of Charleston's leading web design companies we offer a full complement of professional design services.

Our goal is simple: to provide superior & professional web design and marking services at an affordable price!